Hyness offers ethically sourced monofloral honey in 11 delightful flavours. They ensure that the honey comes from apiaries where neither honey bees are harmed nor the quality of honey is compromised.
Our role with Hyness was involved in managing their social media presence. We created engaging graphics, recipes, and photography, along with ideating content for Instagram, Facebook, and digital marketing ads.
Health & Wellness
Social Media & Content and Digital Ads
Our Take on the Social Media Visual Identity
Our design approach for Hyness’ social media & content was inspired by nature, resulting in a light, airy, and conscious aesthetic. By incorporating minimal text, we aimed to allow the product to speak for itself.
This simple design choice underlines Hyness’ dedication to the purity of their honey and their environmental consciousness and mirrors the straightforwardness and transparency that defines their approach to sourcing and delivering high-quality, ethically produced monofloral honey.
🤳🏽 Social Media Content Creation
💻 Digital Ads
This holistic design approach not only emphasizes Hyness’ natural ethos but also strategically aligns with the modern consumer’s desire for sustainable and eco-friendly choices.
The carefully curated social media and content visuals serve as a visual representation of Hyness’ mission, engaging customers in a narrative that extends beyond a mere product, inviting them to be a part of a conscious lifestyle.
Strategy & Creative Direction: Shriya Seshadri
Lead Graphic Designer: Shriya Seshadri
Graphic Designer: Esha Waghdhare & Akshay Dhansoia
UGC Content Creator: Sumiran Jain
UI/UX Designer: Aazam Sheikh Muhammad